Several solutions and want to know what each brings

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According to surveys conducted , these are the metrics that companies are most interested in: the evolution of revenue ( sales ) , lead generation or return on investment , customer satisfaction , the use of content marketing , content marketing has become the attraction One of the top sources of leads . It ’s indisputable that a content strategy targeting buyer personas is key to developing a quality digital strategy. Content marketing is a digital strategy focused on creating for our ideal customers . and distributing high -value content to engage them and convert them into end customers content can be represented by words video photos success case studies... According to research by the Content Marketing Institute these are the most commonly used content marketing strategies The quality of content marketing content marketing strategy must be designed to solve the problems of buyers at different stages .

The buyer stage includes the discovery Chinese Thailand Phone Number List stage . In the discovery stage the buyer realizes they need to meet the salesperson . This stage of the cycle the prospect has not yet engaged. The prospect has a problem and is looking for a solution. Search the internet and have a look. What can be found ? What and how questions usually work well for this type of content. Once the buyer has discovered his need, he will start researching how to solve his problem. What the buyer is doing at this stage of the buying cycle is looking for Finding Answers to Their Needs The seller does have a role to play in this phase of the buying cycle. The seller must let the buyer know that they will be considered and become his first choice .



The earlier a buyer discovers a seller 's choice, the more influence the seller has over the buying process . Social network targeting or advertising is a very powerful tool for making yourself known to users . Consideration stage. Customers have already seen it.  to the table in order to be able to make a decision. Something about the pros and benefits will add value at this stage. In the evaluation stage the buyer analyzes everything that can help him solve the problem. Filter and discard content that doesn’t convince you of your products and services . At this stage , sellers must provide buyers with all the information they need. Useful and relevant content to grab the buyer ’s attention.